Social media has been around for over a decade, and in that time, we’ve seen numerous platforms rise and fall. It’s essential to keep up with the latest social media trends and determine which platforms are worth focusing on in 2023. In this article, we’ll highlight the top social media platforms to focus on in 2023 and why they’re worth your attention.
Instagram is the second most popular social media platform, with over one billion active users worldwide. It’s a visually-driven platform that’s perfect for sharing high-quality images and videos. Instagram’s focus on visual content makes it an excellent platform for brands looking to showcase their products or services in a visually appealing way.
TikTok is the newest platform on our list, but it’s quickly becoming one of the most popular. It has over 689 million monthly active users and is primarily focused on short-form video content. TikTok is an excellent platform for brands looking to create fun, engaging, and viral content.
YouTube is the second most popular search engine after Google, and with over 2 billion active users, it’s an excellent platform for brands looking to create video content. YouTube allows you to reach a wide audience, and its video format allows you to create content that’s both informative and engaging.
Facebook is still the most popular social media platform, with over 2.8 billion monthly active users. It’s an excellent platform for brands looking to create a community and engage with their audience. Facebook offers a wide range of features, including groups, live video, and events, making it an excellent platform for building brand awareness and loyalty.
LinkedIn is a professional networking platform with over 700 million users worldwide. It’s an excellent platform for B2B brands looking to reach a professional audience. LinkedIn allows you to create a company page, post content, and engage with your audience through comments and direct messages.
Twitter is a platform focused on short-form content, with tweets limited to 280 characters. It’s an excellent platform for brands looking to create real-time updates and engage with their audience through trending topics and hashtags.
Pinterest is a visually-driven platform that’s perfect for brands looking to showcase their products or services in a visually appealing way. It has over 460 million active users and is an excellent platform for brands in the fashion, beauty, home decor, and food industries.
These are the top social media platforms to focus on in 2023. While each platform has its unique features and benefits, it’s essential to determine which platforms are the best fit for your brand and target audience. By focusing on these platforms, you can create engaging content and reach a wider audience, helping to grow your brand and increase your social media following.
These are the optimal image sizes you need for 2021. Facebook has been becoming more and more visual in character, as well as increasingly geared for mobile. Use this cheat sheet to ensure your images on right dimensions and appear in top shape around the site.
Your cover photo is an important part of your Facebook business page. This is going to be the largest image on your page, so choosing the right size is a must.
Facebook cover photo size: 820 pixels wide x 312 pixels tall on computers and at least 640 pixels wide and 360 pixels tall on smartphones.
The profile image is displayed at the top of your page and will be seen by most visitors.
Facebook profile picture size: 180×180 pixels on your Page on computers while 128×128 pixels on smartphones and 36×36 pixels on photo thumbnails but try uploading a larger size than 170. Try 400 pixels square, which works nicely across all social platforms.
There’s not really specific size or shape for photo post although we suggest an optimal size for post (shared) images at 1200 pixels square for portability across social networks. This will appear with a maximum width of 470 pixels in Facebook feed and will appear on a Facebook page with a maximum width of 504 pixels.
Similar to Photo Post, use images that are at least 1200 x 630 pixels for the best display on high resolution devices. At the minimum, you should use images that are 600 x 315 pixels to display link page posts with larger images. Make sure the size of the image file must not exceed 8MB. The minimum allowed image dimension is 200 x 200 pixels.
Keep these guidelines close by when uploading shared link images:
Your Note’s cover photo is the first thing the followers of your page will see when they are scrolling through News Feed. 1200 pixels wide x 445 pixels tall is the current dimension for the cover photo.
It’s recommended you use an image that’s at least 1200 pixels wide to allow for the best resolution. Smaller photos will be enlarged to fit the space, but that can result in grainy or blurry images.
The service icon image will appear as a small square at the right side of title and description.
The Facebook service icon size displays at 138 pixels square on computers, or 276 pixels on retina display.
Any size or shape image you upload from your Page photos will be centered-cropped to square.
The Facebook job posting image is exactly the same as a shared link image. 1200 x 628 pixels is ideal.
This is also as Facebook app icons where they show up on Facebook page at 111 x 74 pixels. They are located in the left sidebar. Facebook will crop your tab image if you upload an image larger than the maximum.
The recommended video size is 1280 x 720 landscape and 720 x 1280 portrait for organic or non-ads video. Minimum width is 600 pixels for both landscape and portrait.
